PANGAEA.NET is the online service of
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a global consultancy with expertise in
strategic positioning, branding, competitive
intelligence, multicultural advertising and
consumer psychographics for the largest
consumer products/services companies in the world.

PANGAEA is the word for the original supercontinent;
before the continental drift broke up the land mass into
Asia, Europe, Africa, etc., we called it PANGAEA. Hence, our positioning statement:

"...we're putting the continents back together."™

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Doing Business in China: 1996

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